Real Estate Internet Marketing (#2)
In this second article on internet real estate marketing before getting into the training.I would like to give you an example of how effective and lucrative your marketing efforts can be. Here is a recent example of a sale I just made.
A member of the RCMP contacted me over the summer regarding some land we had listed on our website. I sent him some information by email, answered some questions and he said he would be in touch with me. Several months later he contacted me regarding selling his property because he had been unexpectedly transferred to British Columbia. They had a small horse farm with a lovely home on 39 acres. I listed it for $349,900. I took my photographs and sent them to our webmaster to build our website.
Next I did a key word search and discovered the 3 top searches were
Nova Scotia farms for sale
Nova Scotia farms
Nova Scotia horses for sale
I then wrote an article incorporating these three key phrases for the search engines to pick up. I included a link to our website. I have a couple of submission programs I use and submitted my article to about 50 different sites. (Step one completed) Note: This is one of the great benifits being on activerain gives you. The ability to promote and be picked up by the search engines.
Next I went on face book and found out that 138,000 people in Canada like horses and like Nova Scotia. I placed this add on their face book page with a link to our company face book page.
Hants Realty Ltd
Visit our Page and 'Like' us today! Follow us on Facebook to keep on top of all our great real estate listings in Nova Scotia.
Here are the results and costs for this add
1,341,535 impressions 876 clicks COST $283.50 for ten days.
Results with-in 3 weeks a prospect called having seen the listing on line. Purchased for $330,000. Closed Feb 1st. Gross commission $14,850.00
That is why you need to learn real estate internet marketing.
Larry Matthews http://www.easthants.com/realestate
Larry Matthews is a recognized expert in Nova Scotia real estate. He is licensed as a real estate broker, real estate appraiser and mortgage broker. The Nova Scotia Legislature has passed a resolution recognizing Larry and his wife Peggy for the success of their company Hants Realty Limited. The Municipality of East Hants awarded Hants Realty Limited with a certificate of recognition for providing 25 yrs of quality service to the residents of East Hants. Larry is an author,photographer,artist and publisher. http://www.easthants.com http://www.larrymatthews.com